A lot of new brands are looking at a legacy like it’s a goal.
Building a brand into something that people remember means keeping your eyes on the horizon while walking every step on your path.
Taproots are big, fat content machines that make their own damn energy. Here’s three steps you need to create a Taproot Marketing Strategy for your brand.
“conversion” is a nebulous term so we decided to define it – and tell you why it’s important.
You don’t operate in a void. Every decision you make has an effect and those potential outcomes are positive or negative. Look at the opportunity cost, but be confident in your decision making and problem solving skills to know that you can handle whatever happens.
To be honest, I would call this less of a blog article and more of a PSA.
If you’re building a business, you’re building a brand. Here’s why.
Building this “avatar” as a representation of your ideal customer helps guide you to creating relatable and engaging content for that person. Creating this avatar is a tool that enables you to envision speaking to a real person through your marketing initiatives.
Here’s how to write a Search Engine Listing Preview in Shopify that will improve your SEO and connect you with your ideal customer in 30 seconds.
Why on Earth would you choose to saddle yourself with a whole set of to-dos over something you don’t even care about?
You don’t have to create a blog to have consistent content for your audience. Here’s a new way to think about creating content for your brand.
Data is a necessary evil, it may seem tedious or annoying but it is 100% necessary. #Sorrynotsorry get over that mindset… now.