Dandelion Branding

Dandelion Branding Journal

Make Niche Spicy Again - define your niche in 2019
Key Terms Defined

Make “Niche” Spicy Again

If you’re going to tell me that everyone IS your niche, I better be talking to Amazon. Here’s why defining your niche more important than ever.

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Yellow Robot looking at sunset, SEO bot looking for search engine optimization
Best Practices

Marketing Best Practices: SEO

The people that are touting the end of SEO are the same gurus that are building your entire strategy using uncontrollable ad networks. If you’re focused on niche authority with your strategy, spending a little extra time on your search optimization is a no brainer.

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yellow, white, green, doors using conversation rate to know what walks through it for business conversion rate
Best Practices

Marketing Best Practices: Increasing Conversion

One of the most important metrics in your digital marketing tool belt is your Conversion Rate. This metric tells you what’s working and what’s not. Though it’s simple in theory, in practice… not so much. Consistently finding ways to increase your conversion rate can be challenging and will require testing. Focusing on these 5 best

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