Intro to Website Optimization - 2 Day Intensive

Having an optimized website is absolutely critical for any online business.  Online audiences expect a lot when shopping and browsing online, so we want to ensure you’re giving them the best experience possible! But, everything online has a carbon footprint, so let’s go over some techniques for building a site that’s efficient, offers great user experience and keeps carbon emissions as low as possible.

If you’re ready to learn how to optimize your site, join us for our 2 day intensive!

We’ll cover:

  • Analytics & User Experience Software
  • Planning Your Website Structure
  • Creating Effective Product or Service Pages
  • Optimizing for Efficiency
  • Best Types of Optimization Tests

This class will be held in August 2022.

This class is best suited for business owners with an established website or who are looking to start building an optimized website!


In our “Intro to Website Optimization” – hands on intensive you’ll learn how to best lay out your website, how to start collecting user data, and how to use that data to consistently improve your website conversions.

Here’s what we’ll cover:

  • Analytics & User Experience Software You Need
  • Organizing Your Website Pages
    • Pages Your Website Needs
    • Creating an Intuitive Navigation Menu
  • Optimizing Your Product Pages
    • Important benchmarks for emails
    • How to consider an email “successful”
    • A bit about deliverability and how to improve yours
  • Optimization Testing Types

See our whole upcoming class schedule here.

Learn More With Us!

Hey, we're Dandelion Branding! Nice to meet you.

Dandelion Branding is a digital marketing agency that works with sustainable brands!

Our mission is to bring sustainability into mainstream conversation – so we hope to share our knowledge with sustainable brands around the globe.

We know what it takes to build a brand, and we’re thrilled to be able to share this knowledge with you.

Talk to you soon!