Email Marketing for Sustainable Brands Class 2023

The Dandelion team looking at a computer with the content marketing method!

Learn Email Marketing - 2 Day Intensive

Email is one of the most lucrative sales channels for sustainable brands. You can use your email channel to build trust, share valuable information, and create more personal relationships with your audience.

If you’re ready to learn email marketing for your brand, join us for our 2 day intensive!

Set up your email marketing for success
How to understand your data
Campaigns and segmentation do’s and don’ts
How to build the automations you need

Class hours will be 4:30-6:30pm CEST April 21st and 4:30- 7pm CEST April 22nd.

This class will be focused on Klaviyo, it isn’t necessary for you to have your account set up before the first class, but it would be beneficial. In addition to the in-class hours, we assume that you’ll work on your email platform.

€130.00

Description

In our “Learn Email Marketing” – hands on intensive we’re going to set up your brand’s email initiative for success using Klaviyo.

Here’s what we’ll cover:

How to set up your email marketing for success
- See a few templates that work
- The pop up elements that increase sign ups
How to understand your data
- Important benchmarks for emails
- How to consider an email “successful”
- A bit about deliverability and how to improve yours
Campaigns and segmentation do’s and don’ts
- What to include in your communications
- How to think about segmentation and lists
- What to consider remove from your email content
The Automations you need
- What to include in your welcome series
- Having fun (and not being salesy) with your abandoned cart emails
- Why a first purchase welcome will increase your return customer rate